The impact of using uniforms in the service sector

In recent years, with the emergence of the collaborative economy and the strengthening of digital services, the services sector has seen its focus moving from product to consumer experience. It's no longer about having the best food. The competition is great and it can also offer good cuisine. The service of a restaurant, for example, becomes the experience that the customer has during the time they spend in the establishment. And what will define this experience is a series of small details, from reception to payment.

Within this Logically, team uniforms are essential when we talk about the first communicational and visual contact that the customer will have with the brand. The new thing is that it is no longer enough for uniforms to be well cut and clean. They need to complement the entire experience. If your hotel wants to provide a relaxed and youthful experience, for example, are old gray suits still worth it? And how about an embroidered phrase that reflects the organization's mission? Do you want to attract a more stylish audience? Uniform design is as important as furniture design and decoration.

Never forget the person too who wears the uniform. What's the point in choosing an employee who represents your values ​​with so much appreciation and not providing them with a good work experience? The uniform has the power to transform your employee’s quality of life. In addition to comfort and mobility in everyday life, having a uniform with a unique design can influence an employee's self-esteem and sense of belonging to the company's culture.